Adtech and AI: How LLMs and Agents Are Changing the Game

Adtech and AI: How LLMs and Agents Are Changing the Game
NYC Adweek · 10/8 · 6–8PM

AI is already in the stack. Buying. Bidding. Optimizing. Writing the creative you'll approve tomorrow morning. And how LLMs search and retrieve is changing our operations and marketers and GTM teams have to adapt.

AI isn't a feature update to adtech — it's a rewrite of who (or what) is actually running the campaign.

Join us during Adweek 2026 for a panel discussion and networking followed by light bites and drinks.

Michael Berean, Director of Marketing Operations at Contentful, sits down with Laura Erdem, Sales Director at DreamData, John Ortenzio, Strategic Account Executive at 6Sense, and marketers from LinkedIn, for a conversation on what happens when AI stop assisting advertisers and start acting as one.

What's real. What's hype. What breaks when the humans step back.

Hosted by DreamData, Cambrian Edge AI, Hello Lucid, Airframe Growth Partners, and Marketing Ops Community.

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